<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>OretonGTM Blog</title><description>Outbound playbooks: list building, data enrichment, AI agents, cold email and LinkedIn.</description><link>https://www.example.com/</link><language>en-us</language><item><title>Your SDRs don&apos;t need more headcount. They need infrastructure.</title><link>https://www.example.com/blog/sdrs-need-infrastructure-not-headcount/</link><guid isPermaLink="true">https://www.example.com/blog/sdrs-need-infrastructure-not-headcount/</guid><description>Why adding SDRs rarely fixes an empty pipeline — and the data, AI and automation layer that lets the team you already have spend their day selling.</description><pubDate>Thu, 22 Oct 2026 00:00:00 GMT</pubDate></item><item><title>How to build an ICP-precise lead list in 5 steps</title><link>https://www.example.com/blog/build-icp-lead-list/</link><guid isPermaLink="true">https://www.example.com/blog/build-icp-lead-list/</guid><description>A practical process to turn your ideal customer profile into a clean, segmented, enriched lead list your SDRs and sequences can actually use.</description><pubDate>Wed, 14 Oct 2026 00:00:00 GMT</pubDate></item><item><title>The cold email infrastructure checklist</title><link>https://www.example.com/blog/cold-email-infrastructure-checklist/</link><guid isPermaLink="true">https://www.example.com/blog/cold-email-infrastructure-checklist/</guid><description>Domains, authentication, warm-up and monitoring: everything that needs to be in place before your first cold email goes out.</description><pubDate>Tue, 06 Oct 2026 00:00:00 GMT</pubDate></item></channel></rss>